Jamie Morengo has spent the past 16 years working hands-on in the smoke shop and vape shop industry, with experience that spans retail floors, wholesale operations, and distributor relationships. His background covers the full chain, from consumer behavior at the counter to inventory movement and pricing strategy at scale.
Blogs written by Jamie Morengo
Jamie has worked extensively across Florida, Texas, and California, giving him a practical understanding of how regional differences shape buying habits, product preferences, compliance expectations, and retail strategy. He has seen firsthand how what sells in one market can struggle in another, and how successful shops adapt based on local customer profiles and regulations.
Jamie Morengo is an entrepreneur and educator active in the smoke and vape retail industry. He has operated and scaled multiple online and brick-and-mortar smoke shops over more than 15 years, and now focuses on mentoring others through online business-growth communities. His experience spans store operations, e-commerce, and marketing for independent tobacco-alternative retailers.
Key facts
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Industry focus: Smoke and vape retail
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Experience: ~16 years managing and growing smoke-shop businesses
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Primary platform: Skool community “Open & Grow a Smoke Shop”
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Teaching areas: E-commerce setup, inventory scaling, multi-location expansion
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Active online: 2025 – present (regular content and mentorship activity)
Career and industry role
Morengo’s career centers on helping entrepreneurs establish sustainable, compliant smoke-shop and vape-store businesses. Through his “Open & Grow a Smoke Shop” group and Smoke Shop Mastermind, he offers guidance on sourcing, retail setup, online store integration, and marketing. His programs address regulatory awareness and community building—key challenges for small independent retailers in the vape sector.
Throughout his career, Jamie has collaborated with independent smoke shops, multi-location retailers, wholesalers, and distributors. His work focuses on helping shops stock smarter, merchandise more effectively, and align product selection with real consumer demand rather than hype.
As an author, Jamie writes from direct industry experience. His content is grounded in what actually happens inside smoke and vape shops, not theory. He covers product trends, retail best practices, consumer behavior, and operational insights aimed at helping shop owners and industry professionals make better decisions.
Jamie’s perspective is practical, market-tested, and shaped by years of working directly with the people who buy, sell, and distribute products in the smoke and vape space.
